Data Privacy

1. Information about the Collection of Personal Data and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data includes all data with which you can be personally identified. 1.2 The controller for data processing on this website, as defined by the General Data Protection Regulation (GDPR), is FutureVisions Deutschland UG, Heideland-West 4, 24976 Handewitt OT Weding – Deutschland. Email: [email protected]. The controller for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data. 1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser’s address bar.

2. Data Collection When Visiting Our Website

When using our website for informational purposes only, i.e., if you do not register or provide us with information, we only collect the data that your browser sends to our server (so-called “server log files”). When you visit our website, we collect the following data that is technically necessary for us to display the website: • Our visited website • Date and time of access • Amount of data sent in bytes • Source/reference from which you accessed the page • Browser used • Operating system used • IP address used (if applicable, in anonymized form) The processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no disclosure or other use of the data. However, we reserve the right to retrospectively check the server log files if there are concrete indications of illegal use.

3. Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing your browser (so-called session cookies). Other cookies remain on your end device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified duration, which may vary depending on the cookie. If individual cookies implemented by us also process personal data, the processing is carried out in accordance with Art. 6(1)(b) GDPR either for the execution of the contract or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit. We may work with advertising partners who help us make our website more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive during your visit to our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the extent of the respective information collected in the following paragraphs. Please note that you can set your browser to inform you about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for each browser under the following links: Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Chrome: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647 Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac Opera: http://help.opera.com/Windows/10.20/de/cookies.html Please note that if you do not accept cookies, the functionality of our website may be limited.

4. Contact

When contacting us (e.g., via contact form or email), personal data is collected. The data collected in the case of a contact form is evident from the respective contact form. This data is used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, an additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted after final processing of your inquiry if it can be inferred from the circumstances that the matter in question has been conclusively clarified and there are no legal retention obligations to the contrary.

5. Registration on the Portal or Forum

You can register on our website by providing personal data. The data processed for registration is determined by the input mask used for registration. We use the double-opt-in procedure for registration, i.e., your registration is only complete when you have confirmed your registration by clicking on the link sent to you for this purpose in a confirmation email. If your confirmation is not received within 24 hours, your registration will be automatically deleted from our database. The provision of the aforementioned data is mandatory. All other information can be provided voluntarily by using our portal. If you use our portal, we will store your data required for the fulfillment of the contract, including any payment information, until you finally delete your access. Furthermore, we store the voluntary data provided by you for the time of your use of the portal unless you delete it beforehand. All information can be managed and changed in the protected customer area. The legal basis is Art. 6(1)(f) GDPR. In addition, we store all content published by you (e.g., public posts, pinboard entries, guestbook entries, etc.) to operate the website. We have a legitimate interest in providing the website with complete user-generated content. The legal basis for this is Art. 6(1)(f) GDPR. If you delete your account, your public statements, especially in the forum, will still be visible to all readers, but your account will no longer be accessible. All other data will be deleted in this case.

6. Use of Single Sign-On Methods

6.1 Facebook Connect On our website, you can create a customer account or register using the social plugin “Facebook Connect” from the social network Facebook, operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), as part of the so-called Single Sign-On technique. You can recognize the social plugins of “Facebook Connect” on our website by the blue button with the Facebook logo and the inscription “Log in with Facebook” or “Connect with Facebook.” When you visit a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Facebook. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are currently not logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a server of Facebook Inc. in the USA and stored there. These data processing operations are carried out in accordance with Art. 6(1)(f) GDPR based on Facebook’s legitimate interest in displaying personalized advertising based on your surfing behavior. By using this “Facebook Connect” button on our website, you also have the option of logging in or registering on our website using your Facebook user data. Only if, before the registration process, you give your express consent according to Art. 6(1)(a) GDPR for the exchange of data with Facebook based on a corresponding notice, will we receive, depending on your privacy settings at Facebook, the general and publicly accessible information stored in your profile. This information includes the user ID, name, profile picture, age, and gender. We would like to point out that, after changes to Facebook’s privacy and usage policies, your consent may also result in the transmission of your profile pictures, the user IDs of your friends, and your friends list if these have been marked as “public” in your privacy settings on Facebook. The data transmitted by Facebook will be stored by us for the purpose of creating a user account with the necessary data (salutation, first name, last name, address data, country, email address, date of birth), if you have released this data at Facebook. Conversely, based on your consent, data (e.g., information about your surfing or purchasing behavior) can be transferred from us to your Facebook profile. The consent given can be revoked at any time by sending a message to the controller named at the beginning of this privacy statement. Please refer to Facebook’s privacy policy for the purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your related rights and settings options for protecting your privacy: https://www.facebook.com/policy.php If you do not want Facebook to associate the data collected through our website directly with your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the loading of Facebook plugins with add-ons for your browser, such as “Adblock Plus” (https://adblockplus.org/de/).

6.2 Google Sign-In On our website, you can create a customer account or register using the “Google Sign-In” service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), as part of the so-called Single Sign On technique, provided you have a Google profile. You can recognize the Google login function on our website by the buttons “Log in with Google” or “Sign in with Google.” When you visit a page of our website that contains a Google login function, your browser establishes a direct connection to Google’s servers. The content of the login button is transmitted directly from Google to your browser and integrated into the page. Through this integration, Google receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Google profile or are currently not logged in to Google. This information (including your IP address) is transmitted directly from your browser to a server of Google and stored there, and it may also be transmitted to the servers of Google LLC. in the USA. These data processing operations are carried out in accordance with Art. 6(1)(f) GDPR based on Google’s legitimate interest in displaying personalized advertising based on your surfing behavior. By using the Google login button on our website, you also have the option of logging in or registering on our website using your Google user data. Only if, before the registration process, you give your express consent according to Art. 6(1)(a) GDPR for the exchange of data with Google based on a corresponding notice, will we receive, depending on your privacy settings at Google, the general and publicly accessible information stored in your profile. This information includes the user ID, name, profile picture, age, and gender. We would like to point out that, after changes to Google’s privacy and usage policies, your consent may also result in the transmission of your profile pictures, the user IDs of your friends, and your friends list if these have been marked as “public” in your privacy settings on Google. The data transmitted by Google will be stored by us for the purpose of creating a user account with the necessary data (salutation, first name, last name, address data, country, email address, date of birth), if you have released this data at Google. Conversely, based on your consent, data (e.g., information about your surfing or purchasing behavior) can be transferred from us to your Google profile. The consent given can be revoked at any time by sending a message to the controller named at the beginning of this privacy statement. For the purpose and scope of data collection and the further processing and use of the data by Google, as well as your related rights and settings options to protect your privacy, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=de&gl=de You can view the terms of use for the use of “Google Sign-In” here: https://policies.google.com/terms If you do not want Google to associate the data collected through our website directly with your Google profile, you must log out of Google before visiting our website. You can also completely prevent the loading of Google plugins with add-ons for your browser, such as “Adblock Plus” (https://adblockplus.org/de/).

7) Use of Customer Data for Direct Marketing

7.1 Subscription to our Email Newsletter When you subscribe to our email newsletter, we regularly send you information about our offers. The mandatory information for sending the newsletter is solely your email address. Providing additional data is voluntary and is used to address you personally. For newsletter delivery, we use the double opt-in procedure. This means we will only send you an email newsletter after you have expressly confirmed that you consent to receiving newsletters. We will send you a confirmation email, and you are asked to confirm your desire to receive the newsletter by clicking on a corresponding link. By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6(1)(a) GDPR. During newsletter registration, we store your IP address, as entered by the Internet Service Provider (ISP), as well as the date and time of registration to trace potential misuse of your email address later on. The data collected during newsletter registration is used exclusively for advertising purposes through the newsletter. You can unsubscribe from the newsletter at any time using the provided link in the newsletter or by sending a corresponding message to the responsible party mentioned at the beginning. After unsubscribing, your email address will be promptly deleted from our newsletter distribution list unless you have expressly consented to further use of your data or we reserve the right to use it beyond what is legally allowed, as explained in this statement.

7.2 Email Newsletter to Existing Customers If you provide us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those you have already purchased, via email. According to § 7(3) of the German Unfair Competition Act (UWG), we do not need separate consent from you for this. The data processing is based solely on our legitimate interest in personalized direct advertising under Art. 6(1)(f) GDPR. If you initially objected to the use of your email address for this purpose, we will not send emails for this purpose. You are entitled to object to the use of your email address for the above-mentioned advertising purpose at any time with effect for the future by notifying the responsible party mentioned at the beginning. For this, you will only incur transmission costs according to the basic rates. Upon receiving your objection, the use of your email address for advertising purposes will be stopped immediately.

7.3 Newsletter Dispatch via rapidmail The dispatch of our email newsletters is carried out through the technical service provider rapidmail GmbH, Augustinerplatz 2, 79098 Freiburg (“rapidmail”). The transfer of your data provided during newsletter registration to rapidmail is based on Art. 6(1)(f) GDPR and serves our legitimate interest in using an effective, secure, and user-friendly newsletter system. The data you enter for newsletter subscription (e.g., email address) is stored on rapidmail servers in Germany. rapidmail uses this information for newsletter dispatch and statistical analysis on our behalf. For analysis, the sent emails contain web beacons or tracking pixels, which are one-pixel image files stored on our website. This allows us to determine if a newsletter message was opened and which links were possibly clicked. The so-called conversion tracking can also analyze whether, after clicking the link in the newsletter, a predefined action (e.g., purchase of a product on our website) has occurred. Technical information (e.g., time of retrieval, IP address, browser type, and operating system) is also recorded. The data is collected pseudonymously and is not linked to your other personal data; direct personal identification is excluded. This data is solely used for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of recipients. If you wish to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter. We have concluded an order processing agreement with rapidmail in which we obligate rapidmail to protect our customers’ data and not to disclose it to third parties. For further information on rapidmail’s privacy policy, please refer to rapidmail’s privacy policy: https://www.rapidmail.de/datenschutz

8) Online Marketing – Use of Google Ads Conversion Tracking

This website uses the online advertising program “Google Ads,” and as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We utilize Google Ads to draw attention to our attractive offers on external websites through advertising materials (known as Google Adwords). We can assess the success of individual advertising measures based on campaign data. The goal is to display ads that are of interest to you, make our website more appealing, and achieve a fair calculation of advertising costs. The conversion tracking cookie is set when a user clicks on a Google-placed ad. Cookies are small text files stored on your device, usually valid for 30 days and not used for personal identification. If the user visits specific pages on this website, and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a unique cookie, making tracking through Google Ads customers’ websites impossible. The information obtained from the conversion cookie creates conversion statistics for Google Ads customers who opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. They do not receive information that identifies users personally. If you do not wish to participate in tracking, you can block this use by deactivating the Google Conversion Tracking cookie in your internet browser settings. This excludes you from conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising under Art. 6(1)(f) GDPR. Google is certified under the Privacy Shield Agreement, ensuring compliance with European data protection law https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.

9) Web Analytics Services – Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics employs “cookies,” text files stored on your device, enabling an analysis of your website usage. The cookie-generated information about your use of this website (including the truncated IP address) is usually transmitted to and stored on a Google server. There may be a transfer to Google LLC servers in the USA. This website uses Google (Universal) Analytics exclusively with the “_anonymizeIp()” extension, ensuring the anonymization of the IP address by shortening it, preventing direct personal identification. Your IP address is truncated within the EU or other contracting states of the Agreement on the European Economic Area before transmission. Google will use this information on our behalf to evaluate your website usage, compile reports on website activity, and provide us with further services related to website and internet usage. The IP address transmitted by your browser through Google (Universal) Analytics is not merged with other Google data. The processing described, including the setting of Google Analytics cookies to read information on the used device, occurs only if you have given us your explicit consent according to Art. 6(1)(a) GDPR. Without this consent, Google Analytics is not used during your visit. You can revoke your consent at any time for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website. We have entered into a data processing agreement with Google for the use of Google Analytics, obligating Google to protect our website visitors’ data and not disclose it to third parties. For data transmission from the EU to the USA, Google relies on the European Commission’s standard data protection clauses to ensure compliance with European data protection levels. Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=en&gl=en.

10) Retargeting/Remarketing/Recommendation Advertising – Google Ads Remarketing

Our website uses the features of Google Ads Remarketing, advertising for this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in your browser, enabling interest-based advertising based on a pseudonymous cookie ID and the pages you visited. Processing is based on our legitimate interest in optimal marketing of our website according to Art. 6(1)(f) GDPR. Further data processing occurs only if you have consented to Google linking your internet and app browser history with your Google account and using information from your Google account to personalize ads you view on the web. If you are logged into your Google account during your website visit in this case, Google uses your data along with Google Analytics data to create and define cross-device remarketing audience lists. Your personal data is temporarily linked to Google Analytics data for audience formation. During the use of Google Ads Remarketing, there may also be a transfer of personal data to Google LLC servers in the USA. You can permanently deactivate the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/. Alternatively, you can obtain information about setting cookies and make settings for them at the Digital Advertising Alliance: www.aboutads.info. Finally, you can set your browser to inform you about the setting of cookies, allowing you to decide on acceptance individually or exclude acceptance for specific cases or in general. Rejecting cookies may limit the functionality of our website. Further information and privacy policies regarding advertising and Google can be found here: https://www.google.com/policies/technologies/ads/. If legally required, we have obtained your consent according to Art. 6(1)(a) GDPR for the data processing described above. You can revoke your consent at any time for the future. To exercise your revocation, please follow the option to object described above.

11) Use of a Live Chat System – Own Live Chat System

For the purpose of operating a live chat system to respond to live queries, this website collects and stores your disclosed chat name and chat contents as data. The chat and your provided chat name are exclusively stored in Random-Access Memory (RAM) and immediately deleted once we or you have ended the chat conversation, but no later than 2 hours after the last message in the chat history. Cookies are used to operate the chat function. Cookies are small text files stored locally in the cache of the visitor’s internet browser, allowing the recognition of the visitor’s internet browser to distinguish individual users of the chat function on our website. If the information collected in this way has a personal reference, the processing occurs according to Art. 6(1)(f) GDPR based on our legitimate interest in effective customer support and statistical analysis of user behavior for optimization purposes. To prevent the storage of cookies, you can set your internet browser to prevent future storage of cookies or delete previously stored cookies. However, disabling all cookies may result in the chat function on our website not being executed.

12. Tools and Miscellaneous

12.1 Cookie Consent Tool based on Usercentrics Technology

This website uses a Cookie Consent Tool with technology from Usercentrics GmbH, Rosental 4, 80331 Munich (“Usercentrics”) to obtain effective user consents for cookies and cookie-based applications that require consent. By integrating corresponding JavaScript code, users are shown a banner when accessing the site, allowing them to give consent for specific cookies and/or cookie-based applications by checking the box. The tool blocks the setting of all cookies requiring consent until the respective user gives the appropriate consents by checking the box. This ensures that such cookies are only set on the user’s device in the case of granted consent. To uniquely assign page views to individual users and to record, log, and store the consent settings made by the user for the duration of a session, certain user information (including the IP address) is collected upon accessing our website through the Cookie Consent Tool, transmitted to Usercentrics’ servers, and stored there. These data processing activities are carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in a legally compliant, user-specific, and user-friendly consent management for cookies and, thus, in a legally compliant design of our online presence. Another legal basis for the described data processing is Art. 6(1)(c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user’s consent. We have entered into a data processing agreement with Usercentrics, obligating Usercentrics to protect the data of visitors to our website and not to disclose it to third parties. Further information on data use by Usercentrics can be found in the Usercentrics Privacy Policy at https://usercentrics.com/privacy-policy/

12.2 – Google Web Fonts

This site uses web fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”) for a uniform presentation of fonts. When you access a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly. For this purpose, the browser you use must establish a connection to Google’s servers. This may also involve the transmission of personal data to Google LLC.’s servers in the United States. In this way, Google becomes aware that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If your browser does not support web fonts, a standard font will be used by your computer. For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and Google’s Privacy Policy: https://www.google.com/policies/privacy/

12.3 – OpenStreetMap

This page uses the Open-Source Mapping Service “OpenStreetMap” via an API from the OpenStreetMap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom, to display the location of our company and facilitate directions. To provide you with the mapping services of OpenStreetMap, the service collects your IP address when you access the page and transmits it to an OpenStreetMap server, where it is stored. These data processing activities are carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in an appealing presentation of our online offers and the easy location of our premises. If you do not agree to the future transmission of your data to OpenStreetMap, you have the option to completely deactivate the OpenStreetMap web service by turning off JavaScript in your browser. OpenStreetMap and thus also the map display on this website cannot be used in this case. You can find more information about OpenStreetMap’s privacy policy at the following internet address: https://wiki.osmfoundation.org/wiki/Privacy_Policy If legally required, we have obtained your consent in accordance with Art. 6(1)(a) GDPR for the data processing described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the above-described option for objection.

13. Rights of the Data Subject

13.1 The applicable data protection law grants you comprehensive rights regarding the processing of your personal data by the data controller (rights of data subjects, including the right to information and intervention), about which we inform you below: • Right to information according to Art. 15 GDPR: You have the right to obtain information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage duration or the criteria for determining the storage duration, the existence of a right to rectification, deletion, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it has not been collected by us, the existence of automated decision-making, including profiling, and, if applicable, meaningful information on the logic involved and the scope and intended effects of such processing, as well as your right to be informed about the guarantees provided under Article 46 GDPR in the case of the transfer of your data to third countries; • Right to rectification according to Art. 16 GDPR: You have the right to immediate rectification of any inaccurate data concerning you and/or completion of any incomplete data stored by us; • Right to erasure according to Art. 17 GDPR: You have the right to request the deletion of your personal data under certain conditions, provided that the processing is not necessary for exercising the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims; • Right to restriction of processing according to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data under certain conditions, provided that the accuracy of the data contested by you is verified, that you have objected to its processing, and that you request the restriction of its processing instead of deletion when we no longer need the data for the purposes of processing, but you need it to assert, exercise, or defend legal claims, or you have objected to the processing pursuant to Article 21 GDPR; • Right to information according to Art. 19 GDPR: If you have exercised your right to rectification, deletion, or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, deletion, or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients. • Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request its transmission to another controller, insofar as this is technically feasible; • Right to withdraw consent pursuant to Art. 7(3) GDPR: You have the right to withdraw your consent to the processing of data at any time with future effect. In the event of withdrawal, we will immediately delete the data concerned unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal; • Right to lodge a complaint according to Art. 77 GDPR: If you believe that the processing of your personal data violates the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work, or the place of the alleged violation, without prejudice to any other administrative or judicial remedy. 13.2 RIGHT TO OBJECT IF, WITHIN THE FRAMEWORK OF A CONSIDERATION OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION. IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS. IF YOUR PERSONAL DATA IS PROCESSED BY US TO CONDUCT DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE. IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES. 14) Duration of Personal Data Storage The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and – if applicable – additionally by the respective statutory retention period (e.g., commercial and tax retention periods). In the case of processing personal data on the basis of explicit consent pursuant to Art. 6(1)(a) GDPR, this data is stored until the data subject revokes their consent. If there are legal retention periods for data that is processed within the framework of legal or similar obligations based on Art. 6(1)(b) GDPR, this data will be routinely deleted after the retention periods expire, provided it is no longer necessary for the fulfillment of the contract or the initiation of the contract and there is no legitimate interest on our part in continuing to store it. In the case of processing personal data based on Art. 6(1)(f) GDPR, this data is stored until the data subject exercises their right of objection pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject, or the processing serves to assert, exercise, or defend legal claims. If personal data is processed for the purpose of direct advertising based on Art. 6(1)(f) GDPR, this data is stored until the data subject exercises their right of objection pursuant to Art. 21(2) GDPR. Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.